Christmas is coming soon ! This key period represents a major challenge in the e-sellers annual activity and the latters must better prepare themselves to stand out. November and December are slated to account for nearly 24% of full-year e-commerce sales and 78% of shoppers used the internet for holidays season research en 2015. How to maintain its visibility and bring out its offer in the excitement of the race for gifts? Gamned!, independant trading desk, compiles a list of 5 indispensable steps to maximise on and offline sales, and broaden its awareness thanks to programmatic.
 eMarketers – 2017
 Ipsos MediaCT for Thinkwithgoogle – 2015
TF1 Group announces the acquisition of Gamned!
TF1 Group announces that it has taken a majority stake in Gamned!, a pioneer and expert in programmatic media, founded in 2009 by Olivier Goulon and Anthony Spinasse. By acquiring Gamned!, TF1 group aims to leverage the qualified audiences of its new digital arm with programmatic effectiveness to develop an integrated, innovative and high-powered multi-channel […]
Black Friday – Infographic: 4 tips to be seen!
Imported from the United States, Black Friday comes right after Thanksgiving’s diner and kicks the Christmas shopping madness off. Emirati consumers buy much more on Black Friday: the number of sales increased by 1913% between 2016 and 2017: this period gives advertisers strong opportunities to boost their sales.