Open your eyes on programmatic!
Advertisers will have to wrap their heads around the confusing but high-potential practice of automated media buying.
Programmatic Academy by Gamned!
The Programmatic Academy by Gamned! is a training program about the programmatic ecosystem dedicated to marketers and heads of digital. The aim of these sessions is a better understanding of programmatic issues in order to effectively manage its advertising campaigns. The Programmatic Academy by Gamned! consists of several modules, eligible for the corporate training budget, […]
E-sellers: 5 tips to prepare Christmas
Christmas is coming soon ! This key period represents a major challenge in the e-sellers annual activity and the latters must better prepare themselves to stand out. November and December are slated to account for nearly 24% of full-year e-commerce sales[1] and 78% of shoppers used the internet for holidays season research en 2015[2]. How to maintain […]
Here’s to advertising!
The problem isn’t advertising itself, but its current inadequacy to digital Don’t get it wrong: consumers like online advertising and they know that the internet relies on it to offer free content. The reason for their dissatisfaction is not advertising itself, rather the fact that it does not make provisions for the numerous unique features […]
Gamned! Switzerland will join the 5th Swiss e-commerce Conference in Baden on November 16th
With over 600 participants last year, this year promise to be a rich experience for anyone wishing to explore possibilities digital can offer. nYou will meet Gamned and the most performing actors of Swiss e-commerce to share on their know-how, ideas and innovation for the future. Amon workshops, discussions and conferences the day will bring […]
Do not wait to have a DMP to capitalize on your data!
Promising to increase conversion rate and reduce acquisition costs drop, DMPs once seemed to be an essential tool for all marketers. Reality is a bit different and several options are now available to brands to target efficiently and optimize their campaigns without a DMP. The investment in a DMP technology might turn out to be […]