5 good programmatic resolutions to approach 2019
Digital is constantly evolving and so is programmatic! The fast evolution of the market and its ecosystem makes it hard to predict precisely what the future holds. Nevertheless, it is already possible to identify the main trends that will rule 2019 and suggest 5 good resolutions to take on this year. Show the best of […]
Gamned! launches its new consulting offer Emerge!
Gamned! brings out the value of advertiser’s data with its programmatic consulting offer, Emerge! Gamned!, pioneer and expert in programmatic media since 2009, launches Emerge!, a new offer combining data science and consulting, that reveals the hidden part of media data to provide advertisers with useful marketing insights. Programmatic has become an essential part of […]
What to expect from your trading desk?
Expertise, support and technology: here is a breakdown of trading desks’ role to help you choose yours wisely Digital keeps offering new opportunities for brands to address their targets : advertisers count endless channels, formats, datas and measurement indicators to manage their digital campaigns. But it is as much of a blessing than it is […]
Gamned! launches Local First
Gamned! launches Local First, an innovative and geotargeted programmatic offer to boost your traffic in store ! Gamned!, media programmatic pioneer and expert since 2009, launches Local First, an unprecedented programmatic offer combining mobile, precise geo-tracking and real-time messages personalization to help brands boost their sales and increase their in-store traffic during strategic times of […]
TF1 Group announces the acquisition of Gamned!
TF1 Group announces that it has taken a majority stake in Gamned!, a pioneer and expert in programmatic media, founded in 2009 by Olivier Goulon and Anthony Spinasse. By acquiring Gamned!, TF1 group aims to leverage the qualified audiences of its new digital arm with programmatic effectiveness to develop an integrated, innovative and high-powered multi-channel […]
Black Friday – Infographic: 4 tips to be seen!
Imported from the United States, Black Friday comes right after Thanksgiving’s diner and kicks the Christmas shopping madness off. Emirati consumers buy much more on Black Friday: the number of sales increased by 1913% between 2016 and 2017: this period gives advertisers strong opportunities to boost their sales.