What is a PMP?
#AskGamned! our experts answer your questions through a video
What is the difference between RTB and Programmatic?
#AskGamned! our experts answer your questions with a video Real Time Bidding (RTB) is a must in digital advertising strategies. For those of you who are not familiar with this topic, RTB is an integral component of programmatic and represents a mean by which advertising inventory is bought and sold on a […]
data and programmatic post GDPR
#AskGamned! our experts answer your questions through a video
What’s the role of a trading desk?
#AskGamned! our experts answer your questions through a video
Barometer: Belgian programmatic market
The very first Belgian programmatic barometer, built with the help of over 120 Advertisers, Agencies and Publishers. It reveals the significant growth of this digital channel but also the need for transparency and relevancy demanded by marketeers. More details below! Find the results of our swiss barometer by clicking here!
What is programmatic advertising?
#AskGamned! our experts answer your questions with a video Digital ads have changed the landscape of advertising. Most of the advertiser’s digital investments are now focused online and exceed those dedicated to television advertising. The main evolution concerns display and the role of programmatic advertising. Based on algorithms, big data and human expertise it is […]